Skip to Page Content

About Us

    SCVEA Mission

    Inspiring and engaging the St. Croix Valley employer community through human capital development and strategic partnerships.

    SCVEA Vision

    Building a better employer community in the St. Croix Valley.

    The St. Croix Valley Employers Association (SCVEA) was formed in 1979 by a small group of business leaders. The first meeting was held in February, 1980, and was attended by 42 representatives from 28 firms.  SCVEA is an affiliate of the Society for Human Resource Management (SHRM). 

    The origin of the SCVEA grew out of a perceived need to develop a collection vehicle for salary information, data that would help inform local employers with regard to prevailing wage rates for a variety of job classifications. That remains a key focus for many Members. For others, the networking opportunities and/or the training on human resource-related issues are of greater appeal. Regardless, our Members share the common philosophy that the existence of the Association provides a tangible benefit regarding the HR side of businesses in the St. Croix valley.

    SCVEA hosts programs which address HR-related issues identified by members as deserving attention. Topics include such areas of interest as:

    • Labor law
    • Employment interviewing
    • New supervisor training
    • Customer service
    • Labor force projections and related solutions
    • Employee retention 


    Meet Our Officers



    Jill Gorres
    JA Counter
    New Richmond, WI

    Past President and Marketing

    Kaydi Sobottka

    First National Bank River Falls

    River Falls, WI



    Secretary and SHRM Foundation Director
    Trish Norman

    Menomonee Falls, WI
    262-783-6080 x105


    Kathy Vande Berg
    First Bank of Baldwin
    Baldwin, WI



    Meet Our Board of Directors


    Program Chair
    Nicole Butz 
    River Falls, WI
    715-426-9505 ext.158


    Marketing Director
    Nicki O'Connell

    Russ Davis Wholesale

    Hammond, WI


    Marketing Director

    Katelyn Ziegler

    Specialty Coating Systems

    Clear Lake, WI


    Membership Co-Chair
    Bryan Symes

    vonBriesen & Roper, S.C.

    Eau Claire, WI


    Membership Co-Chair
    Nathan Schoone

    Westfields Hospital & Clinic
    New Richmond, WI  54017

    Certification Director 

    Kristen Novak
    Hudson Hospital & Clinic

    College Relations Liaison
    Liz Pizzi
    Wisconsin Indianhead Technical College
    715-246-6561 x4376


    Diversity Director
    Mary Johnson

    Total Tool Supply, Inc

    St. Paul, MN